Tailored Architectural Services for Luxury Retail Brands
At Studio PFA, we specialise in delivering tailored retail fitouts that bring each brand’s vision to life—whether you’re an international luxury label, a local independent retailer, or an emerging boutique.
With over 30 years of experience, our boutique studio has built a reputation for creating refined, high-performing retail environments that meet Australia’s strict planning and construction standards—without compromising design integrity.
From global names like Cartier, Grand Seiko, Bottega Veneta, and Zegna, to one-of-a-kind local retailers, we understand how to translate brand identity into built form that engages customers and supports business goals.
Our process is unique to Studio PFA—refined through decades of hands-on collaboration, compliance expertise, and design delivery. Below is a summary of our services, delivered by stage.
Services by Stage
Pre-Design Stage
Briefing:
Initial stage to identify the project’s key objectives and to tailor our architectural services to your needs.
Feasibility Study:
Early stage analysis of the project to identify potential issues and opportunities.
Site Measure:
Detailed site measure of existing site conditions and production of existing drawings for the purpose of design development.
Project Management:
Directing and coordination of the project including programme management, budgeting, quality management, regular PCG meetings between key stakeholders. Identify the required consultants, obtain fee proposals and coordination of their details.
Design Stage
Concept Design:
Initial creative phase with broad design concepts and generation of concept plan options.
Design Development:
Further development of approved Concept Design including detailed plans, elevations, sections, details, material boards, mood boards, interior design, millwork design, joinery design and non-photorealistic 3D visualisation.
Brand Localisation:
Design development of International Brand’s design to achieve local planning and building compliance. Services tailored to suit the level of detail provided by the International Brand and can include any of the above design services.
Project Management:
Directing and coordination of the project including programme management, budgeting, quality management, regular PCG meetings between key stakeholders. Identify the required consultants, obtain fee proposals and coordination of their details.
Permit Approval Stage
Landlord approvals:
Preparation of Landlord package for submission and approval.
Planning Permits:
Preparation of planning permits relevant to the project and may include PP (Planning Permits), DA (Development Application), heritage permits and signage applications etc.
Building Permits:
Preparation of building permits relevant to the project and may include BA (Building Applications), BP (Building Permit), CC (Construction Certificate) and CDC etc.
Project Management:
Directing and coordination of the project including programme management, budgeting, quality management, regular PCG meetings between key stakeholders. Identify the required consultants, obtain fee proposals and coordination of their details.
Pre-Construction Stage
Working drawings:
Detailed architectural drawings fully coordinated for tender/ construction.
Specification documentation:
- Basic package – Specification of general compliance for the purpose of building approvals only.
- Standard package – Specification of FF&E (Furniture, Fixture and Equipment) and the above.
- Comprehensive package – Specification of Scope of Works detailing the requirements specific to the project and all of the above
Tender management:
- Preparation of tender package including Working Drawings, Specification and relevant documents for the purpose of obtaining quotations.
- Management of tender process including shortlisting, pre-qualification, responding RFIs, evaluation and recommendation.
Project Management:
Directing and coordination of the project including programme management, budgeting, quality management, regular PCG meetings between key stakeholders. Identify the required consultants, obtain fee proposals and coordination of their details.
Construction Stage
During Construction:
- Contract administration including the preparation of Contracts for signing.
- Responding to Contractor RFIs, providing supplementary drawings and shop drawing reviews.
- Regular site inspections as required.
- Assessment of Contractor’s progress claims, invoices, VOs (Variation Orders), EOT (Extension of Time) etc.
Post-construction services:
- Defects inspection and preparation of Site Inspection Reports
Project Management:
Directing and coordination of the project including programme management, budgeting, quality management, regular PCG meetings between key stakeholders. Identify the required consultants, obtain fee proposals and coordination of their details.